... you think it's a problem or simply a farcical storm cooked up by haters in the media, the perception that its ranks are being overwhelmed by sociopaths is very real.

In an advertising driven business, perception is nine-tenths of the ball game.

Me-first prima donnas and future reality-television fixtures like Terrell Owens, Chad Ocho Cinco, Brett Favre, Brandon Marshall, Jay Cutler, etc. have played their role in creating a presumption of dismissible conceit and self-fascination.  Played it to perfection.

But esos hombres are lovable stooges compared to the shrouded villains doing the real work.  The more sinister characters who've found themselves in 'cuffs and the harsher kind of bright lig...

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