... scour the country to sign their next head coach, an even bigger deal involving Notre Dame football is already done.

Comcast and NBC Universal announced their heavily-anticipated merger Thursday morning, combining the resources of the nation's largest cable and Internet service provider with a broadcast corporation that reaches approximately 112 million American homes.

One of the driving forces behind the alliance is Comcast's desire to challenge ESPN. It already operates 10 regional Comcast SportsNet entities that hone in on major markets like Chicago, Washington D.C., and the San Francisco Bay Area.

Yet, the self-proclaimed world-wide leader in sports is as established and well-positioned as any cable entity in any sector. ES...

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