... united Tuesday under the Gatorade banner in SOHO New York.

New York Giants quarterback Eli Manning, Jets running back LaDainian Tomlinson, and mogul Sean "Diddy" Combs were on hand to help launch the event.

"I think it's a great party," Tomlinson said. "People really need to know that this is something we've been taking for a long time, it's something that helps us perform at the highest level."

For the first time, Gatorade will release the "G Series Pro" line, which until now, was only available for college and professional athletes.

"This is a nice atmosphere for everyone to get a chance to try the product, and talk about it," said Jets wide receiver Jerricho Cotchery. "I'm a big endurance guy, I drink a lo...

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