Article By Reid Brooks on 30th June, 2010
I, along with many others, fully support the USC appeal and think that the NCAA was way too harsh, but that isn't what this article is about.
USC and its fans are preparing to ride out a storm, that according to many, should completely cripple the program. Maybe it will, maybe it won't.
I'm starting to realize that there is a major difference between a football program and a football brand.
Its been over 20 years, long enough for a child to be born and go through college, since the last time Notre Dame did anything important in college football, and they're still one of the most prominent brands in the sport.
And that is even with them going thro...
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