... >article about the returning crop of Heisman candidates in 2009, I couldn't help but be struck by the disparity between what college football and basketball offer the casual observer.

Certainly, it's not every year that Tim Tebow, Sam Bradford, Colt McCoy, and Taylor Mays return to Florida, Oklahoma, Texas, and USC, respectively. 

But by and large, the minimum three-year career of an elite football player dwarfs that of the one-and-done hoopster.  This allows fan bases to get to know their gridiron idols, media to unearth and disseminate their personal stories, and enables personal and team rivalries to develop.

Consider with me...

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