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BYU Football Must Recapture Its Brand

Article By on 2nd November, 2010

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BYU has lost some of its national brand

Beginning next season BYU football will once again be seen in homes across America on a regular basis.

For five years the Cougar program has been relegated to obscurity because of the television contract of the Mountain West Conference.

Despite four straight double-digit-win seasons from 2006 through last season, BYU has been largely out of sight and out of mind in the world of college football.

Next year, thanks to its move to independence and a sparkling new eight-year contract with ESPN,  BYU will be released from its shackles.

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Read Complete Article at Bleacher Report - College Football




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